Energieversorgung Leverkusen

Development of the B2B segment:

brand design, brand wording, product name taxonomy, brochures, flyers, advertisements.

EVL Energieversorgung Leverkusen

With about 360 employees, energy supplier Energieversorgung Leverkusen (EVL) is a modern service provider for electricity, natural gas, heating, drinking water and energy-related services. For the development of the B2B segment with tailor-made electricity and natural gas products, m/e brand communication developed a brand-defining iconography as well as a distinct brand wording for the BusinessPARTNER portfolio. Color and wording are applied to give orientation for easy perception according to the customer’s needs.

Iconography

B2B product flyers

Further references